American hip-hop artist Machine Gun Kelly has released his debut collection of 'genderless' nail polishes under his own brand UN/DN LAQR, which was founded as an 'extension of his creative wheelhouse to share a message of non-conformity and ultimate self expression'.
The Bloody Valentine hitmaker commented 'Nail polish serves as a true vessel of self-expression - I can express myself one way today and do it all again tomorrow with something different. When I do my nails, that's me wearing my own thoughts and making a statement. To me, polish is not just a colour, it's an intention. Every colour has a purpose'.